European Neuro Convention Post Show Review
The European Neuro Convention 2019 can only be described as a massive success. There were over 3,500 visitors in attendance at Europe’s only trade event dedicated to brain and spine experts, discovering new technologies from the 200 specialist exhibitors and gaining access to a unique learning environment, including a comprehensive CPD accredited seminar lineup and the University of Plymouth’s masterclass program.
Just before the doors opened at 10 o'clock, there were large, excited queues ready to discover what the European Neuro Convention had to offer. In the exhibition hall, all of the exhibitor’s stands were ready for what the day would bring, showcasing their most up to date technologies and products. Etac R82 producers of high-quality, innovative mobility aids and Eodyne Systems, creators of the rehabilitation gaming system (RGS) were just two examples of businesses present at the show this year. The businesses exhibiting have the common aim of trying to help achieve the best possible patient outcomes across the industry by offering solutions to common issues, such as more accurate prognoses for brain and spine injuries, and more effective rehabilitation for the patients that require it.
It only took the visitors a short walk to see the brilliant innovation on display, and stepping into the business’ stands allowed for in-depth discussions with the suppliers to see how their products will be applicable to the expert’s day-to-day work. Of all the brilliant exhibiting stands at the show, there were several that stuck in the memory of many attendees across the two days.
Philips, the headline sponsor for the whole medical event, had a stand that only the market’s leading business would put together. The stand was majestic in its nature and caught the eye as visitors entered the hall. The stand also showcased the newest technologies that Philips had to offer, including their new DigitalDiagnost products, showing the improvements on the previous edition, the most notable improvement being able to deliver x-rays that suppress bones on the chest, granting a clear view of the soft tissue, an improvement that has practicalities on other areas of the body as well.
Wandercraft and their first fully autonomous walk exo technology also caught the eyes of many brain and spine experts that were walking through the busy floor plan. The pioneering staff at Wandercraft allowed visitors to get a practical experience of how their autonomous walk exo technology aids the rehabilitation of brain and spine injuries that leave the user without the ability to walk. The technology has been created for the benefit of rehabilitation centres around the World, maximising the quality of care that they can deliver for their users who are learning to walk again.
Elsewhere at the show, Stroke Active won the coveted Innovation of the Year Award. They received the award for their secure and reliable mobile app that allows patients to connect to therapists in their local area to form a bespoke rehabilitation program. The app is highly intuitive and is designed for patients and therapists to effectively and efficiently manage their rehabilitation program and easily track any progress made. Being able to track progress is important for both parties as they can see if the program they are on is effective at delivering specific rehabilitation for the individual patient.
A representative from Stroke Active commented: ‘The award means a lot. I think we won it not just because of what we created, but how we have spoke about it, and… the passion we showed. The reason we’ve created what we’ve done here is from a real source; real problems that we’ve both had with family members who have suffered a stroke. Getting something like this, from a place where we just wanted to make something better, there was no other agenda about it.’
Alongside the brilliant exhibitors, the European Neuro Convention offers an unrivalled CPD accredited seminar and masterclass program that aids professional development for all visitors. There were four specialist theatre themes across the seminar program this year including Mental Health, Rehabilitation, Diagnostics and Monitoring, and Brain Stimulation. Dr Yaara Erez, a leading cognitive neuroscientist in the Diagnostics and Monitoring theatre, led her seminar on the deeply interesting topic of cognitive mapping during awake surgery for patients with brain tumours. It was listened intently to by the capacity crowd who had all gathered to listen to a doctor at the forefront of her specialist field. Likewise, Ali Gibson, who suffered from spinal trauma herself, delivered an informative and captivating seminar on the unseen complex complications of spinal cord injury. The crowd that gathered for her seminar was one of the biggest at the whole convention, all wanting insight on how she has adapted to everyday life since her spinal cord injury back in 1996. Since then, Ali has gone on to become the Corporate and Community Liaison Manager for Stoke Mandeville, where she is committed to conducting research with the aim to improve the quality of life for people living with spinal cord injury.
The University of Plymouth’s workshop, consistently a show highlight for many, teaches full seminar halls about the newest technologies and techniques in the neuro field. The workshop was a perfect example of how beneficial the education stream available at the event really is, offering talks on nine different subjects that neuro experts found to be both interesting and applicable to their everyday work. The University brings a selection of their finest neuro experts with them, to ensure the best possible knowledge being on offer in the education stream. In particular, Professor Jon Marsden’s and Dr Terry Gorst’s workshops were a particular highlight as their talks engaged a large number of professionals on the topics of vestibular dysfunction, the physiology and pathophysiology of eye movements, and the sensory aspects of movement in Parkinson’s disease and stroke. Having a wide spectrum of workshops on offer at the convention benefits the industry massively. Brain and Spine experts are able to learn about the latest and most innovative developments across the neuro sector, that aim to achieve greater patient outcomes by making the care and rehabilitation available to them more effective.
Thausne, a leading European medical device manufacturer ran their masterclass program which allows visitors the opportunity to get a hands-on experience of the knowledge they have gained in seminars and workshops. Visitors are able to watch how to choose the right product for any given situation, and how to effectively apply and use it for the best possible care. The business is built upon the idea that greater mobility means more freedom, and that is why they wanted to showcase their innovative products and ideas that achieve just that, greater freedom for the patient, including a focus on their new ankle-foot orthosis (AFO) in the business’ masterclasses with three separate classes on the product. The classes ranged from the differences between AFO types and the critically important decision of prescribing the correct AFO for yourself or your patient.
The European Neuro Convention allowed its visitors to attend live demonstrations of the industry’s newest and most advanced products that enhance the care delivered within the neuro field. There were a number of staggering products on display at this year’s event, showcasing their credential to benefit patient’s care in the industry. Mobility Research UK’s “Braking Bad: developing eccentric control in clients with CNS dysfunction” live demo was one of the most striking demos on show. Its aim was to identify how impairments impede postural control and gait ability and how to specifically address them. Studio 9’s film: “My Amazing Brain: Richard’s War” was displayed at the convention as well, a truly fascinating story of Richard Gray, and his remarkable recovery from a catastrophic stroke. The documentary followed his four-year recovery, from bedbound and unable to move, to learning how to walk and talk all over again. Richard’s story was both emotional and engrossing, keeping the audience captivated for the duration of the video.
All of this contributes to making the European Neuro Convention not just the only event for brain and spine experts, but an essential one.
As a medical professional, it is vital that you book time off in advance. Be sure to register your tickets today to ensure you don’t miss out on what is to be the biggest and best European Neuro Convention to date. Register for your complimentary tickets here.
After the success of the European Neuro Convention in 2019, and with the inaugural MediWeek taking place on the 17th and 18th March 2020, times are looking good for Europe’s brain and spine experts and the wider medical community. 2020 will see the European Neuro Convention join forces with the Dementia, Care & Nursing Home Expo and Home Care Expo. This will highlight the importance of care pathways within a clinical environment and in the community, where more and more rehabilitation and on-going care must be delivered. This will add another dimension to the visitor profile and bring an extensive and consistent footfall of high-quality clinicians and buyers to you stand.
Hosted at the National Exhibition Centre in March 2020, Mediweek is the UK’s largest healthcare event that brings together over 35,000 healthcare professionals across 10 world class exhibitions and conferences Mediweek will offer targeted exhibitions with tailored seminars and workshops for each specific hospital department and care service.
Tickets to attend next year’s European Neuro Convention and Mediweek are free, so register for your complimentary tickets here.
If you are a business with an innovative product or service and want to exhibit it in front of key decision makers from hundreds of different businesses from across the UK and Europe, make sure you get in contact with Event Director Nick Woore at Nick.Woore@prysmgroup.co.uk or call 0117 990 2109.